Effective Date: October 22, 2025

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At Paddle Collective (operating as Paddle Collective, based in Western Australia), we are committed to protecting your privacy and handling your personal information responsibly. It is Paddle Collective’s policy to respect your privacy and comply with any applicable law and regulation regarding any personal information we may collect about you, including across our website, paddlecollective.com.au, and other sites we own and operate, as well as through our bookings, events, and communications.

This policy is effective as of October 22, 2025 and was last updated on October 22, 2025. We adhere to the Australian Privacy Principles under the Privacy Act 1988 (Cth) and are overseen by the Office of the Australian Information Commissioner (OAIC).

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Information We Collect

Information we collect includes both information you knowingly and actively provide us when using or participating in any of our services and promotions (such as booking paddling lessons, clinics, or camps), and any information automatically sent by your devices in the course of accessing our products and services.

 

Log Data

When you visit our website, our servers may automatically log the standard data provided by your web browser. It may include your device’s Internet Protocol (IP) address, your browser type and version, the pages you visit, the time and date of your visit, the time spent on each page, other details about your visit, and technical details that occur in conjunction with any errors you may encounter.

Please be aware that while this information may not be personally identifying by itself, it may be possible to combine it with other data to personally identify individual persons.

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Personal Information

We may ask for personal information which may include one or more of the following:

• Name

• Email address

• Social media profiles (e.g., Instagram handle)

• Date of birth

• Phone/mobile number

• Home/mailing address

• Payment details (processed securely via third-party providers)

• Booking-specific details (e.g., session preferences, emergency contacts, or relevant health/fitness information for safety during paddling activities)

We collect this information primarily through our online booking system, contact forms, email inquiries, and social media interactions.

Legitimate Reasons for Processing Your Personal Information

We only collect and use your personal information when we have a legitimate reason for doing so. In which instance, we only collect personal information that is reasonably necessary to provide our services to you. Our primary purposes include facilitating safe and enjoyable ocean paddling experiences along the Western Australian coastline, managing bookings, and building our community.

 

Collection and Use of Information

We may collect personal information from you when you do any of the following on our website or through our services:

• Book a session, clinic, camp, workshop, or event

• Sign up to receive updates from us via email or social media channels (e.g., newsletter subscriptions)

• Use a mobile device or web browser to access our content

• Contact us via email, social media, or on any similar technologies (e.g., Instagram DMs)

• When you mention us on social media or share your paddling experiences

We may collect, hold, use, and disclose information for the following purposes, and personal information will not be further processed in a manner that is incompatible with these purposes:

• To enable you to customise or personalise your experience of our website and paddling sessions (e.g., tailoring coaching based on skill level)

• To contact and communicate with you (e.g., booking confirmations, weather updates, or post-session feedback)

• For analytics, market research, and business development, including to operate and improve our website, associated applications, booking system, and associated social media platforms

• For advertising and marketing, including to send you promotional information about our products and services (e.g., upcoming clinics or gear discounts) and information about third parties that we consider may be of interest to you (e.g., partner events)

• To consider your employment or volunteer application (if applicable)

• To enable you to access and use our website, associated applications, booking tools, and associated social media platforms

• For internal record keeping and administrative purposes (e.g., tracking attendance for safety logs)

• To run competitions, sweepstakes, and/or offer additional benefits to you (e.g., member perks or giveaways)

• To comply with our legal obligations and resolve any disputes that we may have (e.g., insurance claims related to sessions)

• For security and fraud prevention, and to ensure that our sites and apps are safe, secure, and used in line with our terms of use

Please be aware that we may combine information we collect about you with general information or research data we receive from other trusted sources, such as weather services for session planning.

 

Security of Your Personal Information

When we collect and process personal information, and while we retain this information, we will protect it within commercially acceptable means to prevent loss and theft, as well as unauthorised access, disclosure, copying, use, or modification. We use secure servers, encryption for sensitive data (e.g., payment information), and access controls.

Although we will do our best to protect the personal information you provide to us, we advise that no method of electronic transmission or storage is 100% secure, and no one can guarantee absolute data security. We will comply with laws applicable to us in respect of any data breach, including notifying affected individuals and the OAIC where required.

You are responsible for selecting any password and its overall security strength, ensuring the security of your own information within the bounds of our services.

 

How Long We Keep Your Personal Information

We keep your personal information only for as long as we need to. This time period may depend on what we are using your information for, in accordance with this privacy policy. For example:

• Booking records: Retained for 7 years for legal and insurance purposes.

• Marketing preferences: Until you unsubscribe or request deletion.

If your personal information is no longer required, we will delete it or make it anonymous by removing all details that identify you.

However, if necessary, we may retain your personal information for our compliance with a legal, accounting, or reporting obligation or for archiving purposes in the public interest, scientific, or historical research purposes or statistical purposes (e.g., anonymized data for improving session safety).

 

Disclosure of Personal Information to Third Parties

We may disclose personal information to:

• A parent, subsidiary, or affiliate of our company (if applicable)

• Third party service providers for the purpose of enabling them to provide their services, for example, IT service providers, data storage, hosting and server providers (e.g., booking software like FareHarbor or similar), advertisers, analytics platforms (e.g., Google Analytics), or payment processors (e.g., Stripe)

• Our employees, contractors, and/or related entities (e.g., coaches for session management)

• Our existing or potential agents or business partners (e.g., gear rental suppliers)

• Sponsors or promoters of any competition, sweepstakes, or promotion we run

• Courts, tribunals, regulatory authorities, and law enforcement officers, as required by law, in connection with any actual or prospective legal proceedings, or in order to establish, exercise, or defend our legal rights (e.g., WorkSafe WA for incident reporting)

• Third parties, including agents or sub-contractors, who assist us in providing information, products, services, or direct marketing to you

• Third parties to collect and process data (e.g., emergency services if needed during a session)

We do not sell your personal information to third parties.

 

International Transfers of Personal Information

The personal information we collect is stored and/or processed where we or our partners, affiliates, and third-party providers maintain facilities, primarily in Australia. If data is transferred internationally (e.g., to cloud services in the US or EU), we ensure equivalent protections are in place, such as standard contractual clauses. Please be aware that the locations to which we store, process, or transfer your personal information may not have the same data protection laws as Australia. If we transfer your personal information to third parties in other countries: (i) we will perform those transfers in accordance with the requirements of applicable law; and (ii) we will protect the transferred personal information in accordance with this privacy policy.

Your Rights and Controlling Your Personal Information

You always retain the right to withhold personal information from us, with the understanding that your experience of our website and services may be affected (e.g., inability to complete a booking). We will not discriminate against you for exercising any of your rights over your personal information. If you do provide us with personal information you understand that we will collect, hold, use and disclose it in accordance with this privacy policy. You retain the right to request details of any personal information we hold about you, including access, correction, or deletion.

If we receive personal information about you from a third party, we will protect it as set out in this privacy policy. If you are a third party providing personal information about somebody else (e.g., booking for a group), you represent and warrant that you have such person’s consent to provide the personal information to us.

If you have previously agreed to us using your personal information for direct marketing purposes, you may change your mind at any time. We will provide you with the ability to unsubscribe from our email-database or opt out of communications (e.g., via unsubscribe links). Please be aware we may need to request specific information from you to help us confirm your identity.

If you believe that any information we hold about you is inaccurate, out of date, incomplete, irrelevant, or misleading, please contact us using the details provided in this privacy policy. We will take reasonable steps to correct any information found to be inaccurate, incomplete, misleading, or out of date.

If you believe that we have breached a relevant data protection law and wish to make a complaint, please contact us using the details below and provide us with full details of the alleged breach. We will promptly investigate your complaint and respond to you, in writing, setting out the outcome of our investigation and the steps we will take to deal with your complaint. You also have the right to contact a regulatory body or data protection authority in relation to your complaint, such as the OAIC at oaic.gov.au or 1300 363 992.

 

Use of Cookies

We use “cookies” to collect information about you and your activity across our site. A cookie is a small piece of data that our website stores on your computer, and accesses each time you visit, so we can understand how you use our site. This helps us serve you content based on preferences you have specified, improve site functionality, and track booking performance. You can manage cookies through your browser settings. For more details, see our Cookie Policy (if separate) or contact us.

 

Limits of Our Policy

Our website may link to external sites that are not operated by us (e.g., Instagram or payment gateways). Please be aware that we have no control over the content and policies of those sites, and cannot accept responsibility or liability for their respective privacy practices.

 

Changes to This Policy

At our discretion, we may change our privacy policy to reflect updates to our business processes, current acceptable practices, or legislative or regulatory changes. If we decide to change this privacy policy, we will post the changes here on paddlecollective.com.au/privacy and notify you via email if you are a registered user.

If required by law, we will get your permission or give you the opportunity to opt in to or opt out of, as applicable, any new uses of your personal information.

 

Contact Us

For any questions or concerns regarding your privacy, you may contact us using the following details:

Paddle Collective Privacy Officer Email: admin@paddlecollective.com.au

Phone: +61438 950 866 Instagram: @paddleco_au

Address: Karrinyup 6018

You can also lodge a privacy complaint directly with the OAIC.

This privacy policy was adapted from standard Australian templates to suit our operations.